Discover what holistic support looks with Vanguard MPS

Key points

• Clients want stronger relationships with their adviser, based on trust and more personalised services.
  
  
• Vanguard’s MPS helps advisers reclaim time, freeing them to focus on higher-value aspects of financial advice.
  
  
• Our MPS extends beyond portfolio management and includes high-quality client materials, research and tools aimed at helping advisers make the most of their time back.

While portfolio performance is important, clients crave more from their financial adviser relationships: more personalised services, more confidence in their financial futures and greater peace of mind¹. 

Advisers who can deliver on these needs are more likely to develop stronger client connections that help secure the future of their practices. 

Vanguard’s Model Portfolio Service (MPS) is designed to help advisers maximise the amount of time they can spend with clients–and, crucially, the quality of that time. 

Access to our global expertise

As one of the largest asset managers in the world with more than 50 million investors and over $1 trillion in multi-asset solutions under management², Vanguard has built a deep understanding of what investors need to feel confident and in control of their financial outcomes. We also understand the importance of quality financial advice and planning in helping investors achieve their financial goals.

Our global scale and experience inform our practical, adviser-ready resources – tailored to your clients’ needs and presented in the same clear, concise language you’ve come to expect from Vanguard. These resources include:

• Client-facing documents that help explain the impact of geopolitical and market events in clear, accessible language, as well as the value of financial advice beyond fund selection.

• Regular portfolio and market updates to help you stay informed and confident in client conversations.

• Adviser research and insights, including our proprietary Vanguard Adviser’s Alpha® framework to help advisers articulate the value of their advice with clients.

Support beyond portfolios

Our MPS does more than take care of portfolio construction. We aim to give advisers an ongoing layer of support that flexes to fit your practice, your clients and the way you work – providing the tools, resources and skills you need to have meaningful client conversations and deliver truly personalised advice.

Through Vanguard’s MPS offering, you can leverage the latest industry insights directly from our global team of thought leaders and market experts:

• Vanguard’s Advisory Research Centre (ARC): Our dedicated research team for advisers seeks to help you stay competitive, offering in-person training with ARC specialists on topics spanning portfolio construction, behavioural coaching, retirement planning and practice management.

• Vanguard 365: Our educational platform for advisers featuring videos, tools and CPD accredited modules designed to build your expertise, enhance your client conversations and strengthen your business.

Supporting client conversations when it matters most

Research shows advisers can add around 1.5% in annual value through behavioural coaching and emotional support – particularly during periods of market stress³.

In those critical moments, clear, consistent communication is key to building client trust. Our adviser library features clear, simple visuals and explainers aligned with your client conversations – so you can quickly and effectively communicate your clients’ objectives and long-term goals. 

By helping shift the conversation away from short-term noise and towards long-term outcomes, we aim to help advisers build trust, reinforce discipline and deliver lasting value.

A partner to you and your clients

We recognise the value of quality financial advice in helping investors achieve their financial goals. Our MPS offering forms part of Vanguard’s mission to be the best partner to financial advisers: sitting alongside you, helping protect your time, supporting your client relationships and contributing to the long term health of your practice.

Explore our multi-asset funds and MPS to find out how Vanguard can support your practice.

Whether you’re considering multi-asset or MPS solutions for your practice or reviewing your current offering, visit our multi-asset and MPS homepage to find out more. 

Download our new MPS guide for advisers

Download Smarter portfolios, stronger client relationships: The adviser guide to MPS, to explore if model portfolios can benefit you and your practice.

¹ Client Connect: The Vanguard Advice Survey 2025.

² Vanguard, as at 31 March 2026.

³ Source: Vanguard, Putting a value of your value: Quantifying Adviser’s Alpha® in the UK, 2025.